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HoBuzz
Location
Houston, TX
Date
November 2023
Project type
Research, Brand Identity, and Market Share
HBO's "House of Ho", Washington Ho, and Houston, TX's premiere lawyer, Tony Buzbee, created a Delta-8 seltzer born and raised in the Lone Star State. I was taken in as a consultant and created a tentative marketing plan. I also designed the concept for fridges that could be placed in 32 gas stations across Houston.
Check out the competitor analysis and the main objective I determined based on over 6 hours of market research.












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