Resume

To ensure the success of all content produced, I meticulously implement and craft strategic briefs. This involves conducting comprehensive research into diversity, equity, and inclusion to foster a safe and respectful environment. I study and document social media insights to gain a nuanced understanding of which media styles yield the most success. Additionally, I plan and organize special speakers and educational sessions to educate the strategy department on effective marketing strategies. I also organize weekly meetings and recap emails to maintain efficiency across the department. Utilizing social media insights, I discern successful campaigns within client teams, overseeing seven clients and ensuring the quality of work delivered to account managers. Collaborating with professors, I experiment with leveraging AI as a tool for marketing and advertising, including researching methods for AI, such as ChatGPT, to comprehend demographics and psychographics.